
Inject change. Accelerate.
Get there.
No shouting from the sidelines: we get in the game. We help investors and management teams turn value-creation plans into results. We embed experienced operators into portfolio companies to take ownership of high-impact priorities, build what’s missing and accelerate execution.
Where we engineered impact
From momentum killers to growth engines
Growth gets harder when execution can’t keep up.
As companies scale, complexity grows and leadership can no longer drive everything themselves. Critical value-creation initiatives stall when the expertise, capacity or execution power to deliver them is missing.
That’s where Octane comes in. Our experienced operators step into the business, take ownership of high-impact priorities and deliver results.
Octane. Doing the thinking. Fueling the doing.

Learn more
We are different. We are Octane.
Consultants give advice from the sidelines. Octane exists for the messy middle. We bring the mix you actually need: speed, structure, and senior operators who’ve done it before. Proven strategies from people who’ve built companies themselves, and who know how to build what’s next.






























Been there. Built that.
Experience from leading companies, applied to your challenges.
Tested and proven methods
Everything we bring has been proven in the real world. Clear steps. Straight talk. Real outcomes.
Results > decks
Forget the 80-pagers. Just sharp thinking, tight execution, and momentum that compounds.
Making you stronger and self-sufficient
We don’t create dependencies. We build lasting systems, teams, and capabilities that run without us.
Everybody,
and what sparks them
We built a pit crew of seasoned operators who’ve run businesses, executed strategies, scaled operations and navigated real-world complexity. They're entrepreneurs themselves, people who know what it takes to manage growth from the inside out. Specialists in commerce, pricing, ESG, analytics, operations, digital transformation and more.
We don’t spread ourselves thin, we only take on what we can deliver exceptionally well. No juniors, no fillers. Real expertise, exactly where it counts.


Caterina Moraga Pizarro


Mike Vernooij


Julian Velders
We are Octane.
Doing the thinking.
Fueling the doing.
Strategy & execution: turn strategy into results
We sharpen the priorities that matter and turn them into executable plans. Then we stay involved to set up ownership, governance and performance management and make sure execution actually happens.
- Translate value-creation plans into prioritised initiatives, targets and roadmaps
- Set up clear ownership, governance and performance rhythms
- Lead critical transformation and growth initiatives from plan to implementation

Pricing & commercial excellence: profitable growth
We build and improve the commercial engine behind profitable growth. From sales effectiveness and customer growth to pricing and margins, we focus on the commercial levers that materially move performance.
- Build and improve sales engines: segmentation, funnels, roles, targets and pipeline management
- Optimise pricing, packaging and subscriptions to grow revenue and margin
- Accelerate customer growth through acquisition, cross-sell, retention and channel optimisation
- Create pricing playbooks and sales materials that actually get used
- Standardise deal reviews to avoid margin erosion as you scale

Operational excellence: perform at scale
We remove the operational friction that slows growth down. By fixing processes, responsibilities and management routines, we help organisations execute faster and perform more consistently as they scale.
- Redesign critical end-to-end processes and remove bottlenecks, waste and rework
- Clarify operating models, roles, responsibilities and cross-functional handovers
- Build performance management, KPIs and management routines that drive accountability
- Standardise and scale ways of working across teams, business units or acquired companies
- Identify and deliver efficiency improvements that reduce cost and increase productivity

Data, analytics & AI: data driven for better decisions
We turn fragmented data into the insight management needs to act. And where AI or automation can materially improve speed, quality or efficiency, we put it to work.
- Define the KPIs and management reporting needed to steer performance
- Build actionable dashboards and analytics to expose opportunities, risks and bottlenecks
- Connect and structure fragmented data to create a reliable basis for decision-making
- Build forecasting and scenario models to support commercial and operational decisions
- Apply AI automation to improve workflows, reporting & decision making

Supporting capabilities
When needed, we bring in specialist expertise across digital, change, communications and content to help initiatives land and stick.
- Digital & technology - translate business needs into systems, tools and digital solutions that work
- Change & communications - drive adoption through clear communication, stakeholder engagement and enablement
- Contentn & creative - turn strategy & change into compelling visual and video content

Flexible models
for ambitious growth
Every growth phase is different, and so is our approach.
We adapt our model to you, directly tying our success to your results.
Foundation
Define the strategy. Deliver the plan.
We create the strategic foundation & deliver an execution map for your company. You take it from there. Sharp, focused & ready to get there.
Deliverables
Outcomes
Fuel
Turn strategy into traction. Fast.
We kick off your key initiatives and guide your team through early execution. Our role fades, as yours accelerates.
Deliverables
Outcomes
Fire
Embed the engine. Scale sustainably.
We stay in the engine room. Embedding deep change across leadership, behaviour, process & governance. For those building serious velocity.
Deliverables
Outcomes

Trash the deck.
Build momentum.
You don’t need another operating model on slide 87. You need traction, clarity, and action. Get there.

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